The New Power Base Selling - 9781118206676
  • The New Power Base Selling - 9781118206676

The New Power Base Selling - 9781118206676

New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ... Read moreabout the conditionNew: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller's listing for full details. See all condition definitionsopens in a new window or tab
€39.75
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Quantity
10 Items

Description
An updated and revised version of the business classic Power Base Selling Power Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts. Now famous among sellers, the concept of aligning with powerful customer individuals or Foxes is taken to a new level. The New Power Base Selling offers an updated and more in-depth edition of the original classic with an empirically based breakthrough to significantly increasing sales performance. It explains how competitive selling is as much a matter of politics, customer value, and strategy as it is a management science. Based on data from one of the most comprehensive sales surveys in the sales training industry, along with over 50,000 deal reviews, The New Power Base Selling will help salespeople quickly outfox the competition, impress customers with unexpected value, and achieve new levels of professional success. Create Demand, as well as competitively Service Demand Quickly leverage Situational Power Bases to drive up win rates Provide customers with value that advances their critical business initiatives Effectively use LinkedIn, Facebook, Twitter, and other social tools in a sales campaign Increase customer satisfaction and competitive differentiation See measurable gains and exceed quota when you leverage customer politics, value, and competitive strategy.
Product Details
10 Items

Data sheet

Type
Textbook
Author
Jim Holden, Ryan Kubacki
Format
Hardcover
Language
English
Item Height
230mm
Item Width
165mm
Number of Pages
256 Pages
Item Weight
448g
Publisher
John Wiley & Sons INC International Concepts
Publication Year
2012

Specific References

ISBN
9781118206676
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