Language As Commodity - 9781847064226
  • Language As Commodity - 9781847064226

Language As Commodity - 9781847064226

New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ... Read moreabout the conditionNew: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller's listing for full details. See all condition definitionsopens in a new window or tab
€215.99
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Description
Throughout human history, languages have been in competition with each other. As the world becomes more globalized, this trend increases. It affects the decision-making of those in positions of power and determines macro language policies and planning. Often decisions about language (or dialects or language variety) are related to usefulness - defined in terms of their pragmatic and commercial currency or their value as symbols of socio-cultural identity. Languages can be modes of entry into coveted social hierarchies or strongholds of religious, historical, technological and political power bases. Languages are seen now as commodities that carry different values in an era of globalization. This volume engages with language policies and positions in relation to the roles and functions these languages adopt. It examines the 'value' of languages, defined in terms of the power they have in the global marketplace as much as within the complex matrices of the local socio-politics. These valuations strongly underpin the various motivations that influence policy-making decisions, and in turn, these motivations create the tensions that characterize many language-related issues, tensions that arise when languages become commodified.
Product Details
10 Items

Data sheet

Type
Study Guide
Author
Dr. Rani Rubdy, Peter Tan
Format
Hardcover
Language
English
Item Height
234mm
Item Width
156mm
Number of Pages
248 Pages
Publisher
Bloomsbury Publishing
Publication Year
2008

Specific References

ISBN
9781847064226
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